I often hear people say they click through pages and pages of Google in order to find their website and see how it ranks. Let me simplify this for you. You can check your rankings with the click of a button. Just watch here. Be sure and leave a comment and let me know how you like the video and let me know what you want to learn about…I will make you a video.
This is a quick and easy video on how to use the Free Google Keyword Tool to research keywords for your title tag and your website. You are going to get addicted to using this tool for just about everything.
As you may have noticed from the video I look for San Francisco keywords a lot. Many of the small businesses that I work with are based in the Bay Area and it makes sense to geo modify them with the word San Francisco. For example if I were to optimize them for particular surrounding cities like San Rafael or Mill Valley they would probably always come up first page but it wouldn’t matter. Why not? You are probably asking. Well to be first page on the search engines for a word that nobody is looking for doesn’t really matter. Many people that do geo targeted searches will pick the closest large city in order to get more results. Of course you don’t want to pick a city that is so far away from you that it doesn’t make sense but if you have a large city about 5-10 miles away it will definitely get a lot more searches than your smaller surrounding town. That is why you must do your keyword research because sometimes there are exceptions and you can find golden nuggets. I always start out with San Francisco for local clients and then I drill down from there.
Want Google to find your local business and get first page listing for local search? Then check out the link below and more importantly put these tactics into action.
Top Ten Tips For a Great Google Listing
Now go get busy. I do a lot of online marketing for clients in San Francisco and using these techniques I am able to get them page one rankings. The San Francisco Bay area is a pretty competitive region to rank for local listings as are most big cities. The point is that it can be done for local search and even for words that aren’t geo targeted. It just takes some strategic work.
